Post by account_disabled on Feb 25, 2024 2:20:43 GMT -8
With the development of e-commerce, competition between online stores is increasing. The one who managed to gain the trust of consumers gets more customers. And, unfortunately, many people still don'tdo shoppingon the Internet precisely as a result of mistrust of sites. Such a category of customers chooses either very well-known stores that have offline points, or would prefer not to order the desired product at all. Things are even more complicated with services, as you cannot feel them and evaluate the result in advance. And the trust of the company's client plays a key role in sales. To increase trust in an online store, so-called trust triggers come to the rescue.
And here we are not talking about manipulating the emotions of users. And with real opportunities, to appear before them as a company Business Owner Phone Numbers List with transparent and safe conditions of cooperation. Trust triggers for online stores Photo by Sora Shimazaki from Pexels Read also : How adaptive media ads in KMS brought +75% conversions: IVR.UA case Reasons for customers' mistrust of online stores Sellers often themselves create the conditions for the formation of mistrust in the store. Here are the most common factors: Access to the catalog only after registration. Poor navigation and a large number of errors, including grammatical ones.
Outdated site design. Fake reviews from Petrov, Ivanov, Sydorov. Lots of pop-ups. Frequent calls to buy, place an order, follow the link. Photos of goods of poor quality. Lack of contact information or indication of only one method of communication. Limited number of payment options or unfamiliar payment systems to the user. Fake discounts and promotions (this is easy to identify thanks to price comparison services). Lack of secure data transfer. Too many fields in the order form. Lack of information about delivery, its cost, terms.
And here we are not talking about manipulating the emotions of users. And with real opportunities, to appear before them as a company Business Owner Phone Numbers List with transparent and safe conditions of cooperation. Trust triggers for online stores Photo by Sora Shimazaki from Pexels Read also : How adaptive media ads in KMS brought +75% conversions: IVR.UA case Reasons for customers' mistrust of online stores Sellers often themselves create the conditions for the formation of mistrust in the store. Here are the most common factors: Access to the catalog only after registration. Poor navigation and a large number of errors, including grammatical ones.
Outdated site design. Fake reviews from Petrov, Ivanov, Sydorov. Lots of pop-ups. Frequent calls to buy, place an order, follow the link. Photos of goods of poor quality. Lack of contact information or indication of only one method of communication. Limited number of payment options or unfamiliar payment systems to the user. Fake discounts and promotions (this is easy to identify thanks to price comparison services). Lack of secure data transfer. Too many fields in the order form. Lack of information about delivery, its cost, terms.